ENGAGING SOCIAL MOTION CONTENT CREATED SPECIFICALLY TO CONVERT.
All media is social media. Be it Facebook, Instagram or anything: a shareable piece of video content is now a direct shortcut to massive customer engagement. And it’s not all about idle ‘likes,’ social videos can do everything from increasing web traffic to improving sales and boosting brand awareness.
At Paragon, we can help you craft social content that’s short, sweet, impeccably-formatted and perfectly-targeted. We do so by learning your business objectives, understanding your individual challenges and using social analytics to tweak the content for different audiences.
How we do that is up to you. We can work remotely using your existing content or plug directly into your marketing team to create something new. Either way, you’ll always get great content and measurable reports to show the videos’ results.
BoohooMAN SOCIAL: HOW TO GET A LOT FROM A LITTLE
The BoohooMAN project highlights our social media versatility. We took a 30" TVC and reframed it into 1600x1600 squares for Instagram and 1600x900 frames for Stories, all exported in phone-friendly uploadable H264 files. We also created Boomerangs of the outfits, the end result being tons of social content cut from a single, traditional 30" fashion TVC.