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Fashion Video Production

We've had the privilege of working with leading names in fashion, including Boohoo, Karen Millen, Nasty Gal, Dorothy Perkins, and END. Fashion campaigns rarely live in one place - the same shoot often needs to work as a TV ad, a website hero, and a run of social cutdowns, and we build every production with that in mind from day one.

Black and white close-up of a model with windswept hair, head tilted back, wearing a delicate chain necklace, from a Karen Millen campaign
Model wearing a black and white houndstooth knit outfit, photographed outdoors against a dusk sky, from a Karen Millen campaign
Three models in winter coats walking together as snow falls, from a Dorothy Perkins campaign
Model in a beige blazer walking through a blue-lit doorway at night, from a Karen Millen campaign
Model in a white blazer dress, softly lit with a blurred blind pattern in the foreground, from a Boohoo campaign
Model reclining in a tan leather armchair reading a book, wearing a black outfit and white knee-high boots, from a 4th & Reckless campaign
Model in a beige blazer standing amid green foliage and white flowers, with a garden statue in the background, from a Nasty Gal campaign
Baby wrapped in a white knitted blanket lying on a brown leather sofa, from a 4th & Reckless campaign
Man wearing a black and grey varsity jacket in an industrial warehouse setting, from a Mainline Menswear campaign
Three models posing outdoors by a wooden fence in a field, from a Dorothy Perkins campaign
Model in a black sequin top and blazer, photographed from a low angle against an ornate stone stairway
Teenage boy wearing a checked overshirt over a white t-shirt, standing in a doorway, from a Mainline Menswear campaign

Your Campaign Now in Motion

Fashion moves fast, and a still image can only carry a collection so far - video shows how a fabric drapes, how a garment moves on a body, and gives a shoot the same energy the collection itself has. We handle the full process, from creative direction and casting through to the shoot and edit.

Because fashion content rarely runs on just one channel, we plan every shoot to work across TV, web and social from a single production - a hero film for your homepage, cutdowns for paid and organic social, and broadcast-ready versions where a campaign calls for it, all from the same shoot day rather than separate productions.

FAQs

We get a lot of questions about fashion video production - here are the most common.

What's the difference between a fashion film and a fashion video?

"Fashion film" usually means a short, narrative or mood-led piece built for atmosphere over information - closer to a mini brand film. "Fashion video" is the broader term, covering everything from lookbook-style content and product-focused clips through to a full narrative fashion film. We work across that whole range and help you land on the right format for what the campaign actually needs to do.

How much does a fashion video cost to produce?

It depends on scope - number of looks, locations, cast and styling, and how many final cuts you need across channels all shape the number. We scope every project around the brief rather than a fixed package, so the best way to get a real figure is to get in touch and talk it through.

Can the same shoot deliver content for TV, web and social?

Yes - this is how we plan most fashion campaigns. We shoot with every intended channel in mind from the start, so one production gives you a hero film, social cutdowns, and broadcast-ready versions where needed, rather than commissioning separate shoots for each.

Do you provide styling, hair and makeup, or do we need to bring our own team?

Either way works. Some clients bring their own stylist and HMUA and we build the shoot around them; on others we help source the full team. Let us know what you've already got in place and we'll fill the gaps.

How far in advance do we need to book a fashion shoot?

As much lead time as you can give us helps - particularly for anything tied to a collection drop or seasonal launch, where locations, models and crew need booking around a fixed date. That said, we can move quickly when a brief calls for it.

We don’t just produce concepts. We bring them to life.

Got any more questions? We're happy to have a chat. Get in touch.